Take a look - and then maybe a second look - at mcgarrybowen London's new European spot for the Honda CR-V. The optical illusions and visual effects are eye catching ... but I'll stop there so as not to give too much away.
It is because of this spot that Dan Tobin Smith's work has been on my mind - if you like this spot, then you might enjoy his work as well. {Link}
Great Adweek article and "making of" video.
Agency: mcgarrybowen